My career spans private enterprise and government advisory, as well as spells with military intelligence and in diplomatic service. I am both quantitatively and qualitatively expert, with qualifications in law and data science. I am sector agnostic with regards to the projects I work on. Recent projects span everything from skin care for babies through to AI for binary program analysis.

I have built several companies around the collection and analysis of behavioural data, with clients as diverse as Toyota and the Mayor of London, Live Nation and Special Forces, individual farmers and global top 20 professional services firms.

I have developed and launched IoT systems for smart cities, retail analytics, and covert security, and worked on marketing campaigns that have generated billions of dollars in opportunities for clients. I am fundamentally concerned with the question of what people will do under a given set of circumstances, and how to take a position based on that information.

Ultimately, what I do is help my clients collect and analyse the information they need to make high probability bets in uncertain circumstances. To that end, I am retained by many of the world’s leading PE firms, well-known management consultancies, and work with a wide range of companies, both large and small.